Business Growth Blog
Hello! This is where I share my experiences of setting up, running and scaling businesses.
Read more to learn about the highs and lows, the good and bad times, the great times, and the downright difficult times. I share how I hunted out opportunities, secured investment, sold businesses and formed strategic partnerships.
This blog is all about business growth. I write on my favourite topics such as marketing (a big part of business growth), digital transformation, and helping clients to put together a proper strategy for growth. I also do regular interviews live on LinkedIn with experts and founders, then share it to The Growth Podcast, and here on the blog too.
Finding new opportunities for growth in your business
Business Growth Opportunities Forget pivoting. It’s quicker and easier to make use of those opportunities for growth you’ve been thinking about, but haven’t yet tapped into. Maybe you’ve got a spark of an idea already. Something you think might work, but you’re not 100% sure. You know you could...
#81 Why it is important to have a social media strategy with Sarah Pascaru
Importance of having a social media strategy Social media is a massive topic and we were over the moon to have Sarah Pascaru join us on The Growth Show. Sarah is a member of Growth CoLab and is a social media strategist, her business Social Jooce was born in Australia (in a juice bar!) ...
#78 What makes a service offer a must-have with Janine Coombes
What makes a service offer a must-have You want to offer the best services to your clients, right? No one will buy your product or service, no matter how good it is, if they don't want it or believe they don't need it. And you won't be able to persuade anyone that they want or need to buy what...
#80 Finding the right co-founder and authentically growing a wellbeing platform with Carmella and Annabel from Mamma Wellbeing
Finding the right co-founder and growing a global wellbeing platform Mamma Wellbeing is a one-stop platform where you can explore the world of wellbeing. They curate leading practitioners and therapists from around the world enabling people to learn more about therapies and try trusted...
#77 Build your leadership brand to grow your business
How to lead yourself with your business growth Leadership comes with the challenge of carving a path forward where there wasn’t one before. You probably already have a personal leadership brand. But do you have the right one? Choosing a leadership brand can help give you focus. Have you...
7 ways to increase your customer lifetime value
Keeping existing customers is generally a lot easier than finding new ones and converting them to become paying customers. They already know, like and trust you/ your brand/ your products. So one of the key things to think about is how can you increase the customer lifetime value which means the...
#76 Build a £1m business without raising capital
Join me and Martha Keith, founder of Martha Brook as we talk about how she built her business without raising any capital. A self-confessed stationery addict, Martha’s love of paper goods was evident from an early age when she started her first stationery business aged ten. Martha went on to study...
#75 Growing a successful consultancy business
Helping female founders & growing a successful consultancy business In conversation with Julia Elliott Brown, founder of Enter The Arena. We're here to talk about how Julia has been growing a successful consultancy business by helping female founders by providing them with the skills and...
#74 Building a disruptive brand in the cooking industry
Building a disruptive brand in the cooking industry with Nick Orme & Jack Raison The need for building a disruptive brand in the consumer world will always be there, whether it's Nike's drive to change gender norms, Tesla's powerful new kinds of energy, or even Netflix and the advent of...
#73 Building an app that helps you change the world
Building an app that helps you change the world every time you shop It all began with an idea back in 2015. Their challenge was building an app that would be completely sustainable and allow everyone to have a positive impact every day. Inspired by fintech, augmented reality, gamification, the...
#72 Crowdfunding in COVID with Frankie Kearns
I'm talking with Frankie Kearns, the co-founder of The Park Brewery that was founded with the aim of making small-batch, high-quality, flavor-packed ales. After a successful crowdfunding campaign in 2018, Frankie and her partner were able to nearly quadruple the capacity of the brew kit, move to...
#71 Tea + Growth: Brand Building and Values
Tea + Growth: Brand Building and Values Today on Tea + Growth Laura Perkes and I are talking about defining your purpose and brand values and injecting them into every touch point in your business. When you're ready to work with me here are the ways that I can help you build your brand and values...
#70 Performance Health Checks with Tina Jennings
Performance Health Checks with Tina Jennings Crucial ways to unlock the strengths of your team to grow your business: an interview with Tina Jennings - Change and Culture specialist Your team is critical to your business performance growth. As leaders, we need to understand their strengths and...
Copywriting Hacks: How to write authentic copy that attracts your ideal customers
“Be yourself because an original is worth more than just a copy.” Suzy Kaseem I love this quote because the best copywriting really comes from your own authentic voice and you only, not anyone else. If you can’t get the messages and words right, how will your audience connect with you and...
Incredible ways to raise the bar on your PR: top hacks from 3 experts
Incredible ways to raise the bar on your PR: top hacks from 3 experts PR can often be mystifying to businesses. Do you ever struggle to know how to make it work? Everyone wants good PR. It's such a good way to raise your visibility and get in front of a bigger audience. When some clients I’ve...