What makes a service offer a must-have

You want to offer the best services to your clients, right?

No one will buy your product or service, no matter how good it is, if they don’t want it or believe they don’t need it. And you won’t be able to persuade anyone that they want or need to buy what you’re selling until you know exactly what they want.

When you have service packages, try to create tiers and milestones for the customer journey. Consider the difficulties that your clients frequently face and the various solutions that you may provide to help them address the problem while developing alternative package offers. Then consider something else you could include with the package that costs nothing but adds a lot of value.

Every successful business, whether it sells directly to customers or to other firms, revolves around knowing and understanding customer needs. You can utilise this knowledge to persuade future and existing consumers that buying from you is in their best interests once you have it. It’s also a good idea to keep an eye on what’s going on in your customers’ markets and lives in the future. Knowing the trends that will affect your clients allows you to anticipate what they will require and provide it to them as soon as possible.

On this episode of the Growth CoLab Show, we are with Janine Coombes and we answer…

  1. What makes a service offer a must-have?
  2. What are you promising?
  3. How to package your offer?
  4. How to price your offer?


Watching the interview


You can watch the video below or here on YouTube > Janine Interview

Connecting with Janine Coombes


Figuring out the gaps and creating a successful strategy that works for your business isn’t something you need to do on your tod. It’s easy to miss those annoyingly invisible blind spots and become distracted by things that seemed like a good idea but aren’t having any real impact and end up taking you further away from your goals. That’s where Janine enters the scene.

She helps you clear the fog and turn those ambitious goals into a reality, allowing you to move forward with renewed confidence and enjoyment in your business.

This isn’t about short-term marketing tactics, bashing away on social media 24/7 or imitating irritating influencers; it’s about getting the fundamentals right. She applies sensible, tried and tested business and marketing strategies that get real tangible results.

Do check out Janine Coombes if you want to perfect your marketing strategy. There is so much info there and also you can always schedule a 30 minute discovery call with them.

You can follow Janine on Instagram where they share lots of great content and practitioners share advice and tips.


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