Business Growth Blog
Hello! This is where I share my experiences of setting up, running and scaling businesses.
Read more to learn about the highs and lows, the good and bad times, the great times, and the downright difficult times. I share how I hunted out opportunities, secured investment, sold businesses and formed strategic partnerships.
This blog is all about business growth. I write on my favourite topics such as marketing (a big part of business growth), digital transformation, and helping clients to put together a proper strategy for growth. I also do regular interviews live on LinkedIn with experts and founders, then share it to The Growth Podcast, and here on the blog too.
#69 Growth + Marketing
The secrets of building a leading sock brand: an interview with Ryan Palmer from London Sock Company. I loved chatting to Ryan Palmer, the founder of London Sock Company - he shared some amazing insights about how to grow your brand, performance marketing, and lots more. Here are 5 fantastic...
#68 Tea + Growth with Laura Perkes
Watch the episode on LinkedIn Watch on Youtube: Resources from Emmie I record these interviews live on LinkedIn at 12 noon on Friday. I host a whole load of rooms on Clubhouse each week all around growth + marketing + digital come and join me and ask any questions. My username is @emmie...
#67 Crowdfunding for Growth
I'm super excited to be talking to Hannah Forbes on LinkedIn Live about all things crowdfunding. Hannah is my co-host in the ScaleUp Club For Founders and we'll be hopping over to Clubhouse straight after our chat. We're going to be talking: What does the perfect crowdfunding campaign look like?...
#66 Now is the time to accelerate your business out of the pandemic
Martin Brown, CEO of Elephants Child, and I talking all things Growth 📈 Martin helps founders of SME's scale and create successful outcomes to stimulate and enable their lives. Tune in to hear us talk about the following: How to plan for the exit and selling your business. It's worth planning in...
#65 Why you need to be marketing-led
Marketing should create value and a profit, not create a dent on the balance sheet. Join me today when I talk to marketing expert and trainer, Peter Sumpton - Chartered Marketer, to talk about all things marketing Peter’s two favourite Marketing quotes are: ➡︎ ‘People like us, do things like this’...
#64 Launching a National Mentoring Programme for Women in Television
Want to know how to grow your dream business? Create a live event with 100 paying attendees? Ria is a TV presenter and founder of Wonder Women TV. I'm going to be talking to Ria about: Where the idea for Wonder Women TV came from Why she decided to have an advisory board (I’m part of that) How her...
#63 Quizzes as lead gen for high-ticket service-based businesses
If you're a coach, consultant, or service-based entrepreneur this is for you! I had a great chat today with Steve Auchettl, one of my work friends, whom I've known for quite some time - we've worked on a couple of projects together and I love his quizzes! On today's LinkedIn Live Steve and I are...
#62 Building a revolutionary legaltech platform helping founders and investors: Anthony Rose
I was chatting with Anthony Rose founder of SeedLegals an amazing platform that helps startups and investors complete the legals needed to build, grow and fund their business, at a fraction of the cost of using a law firm. We talked about How Anthony you came up with the idea for Seedlegals Why it...
CookFolk case study – business growth during COVID
Helping the founder of a cookery business pivot her business online after COVID-19 hit. About Cookfolk Louisa Chapman-Andrews is a food writer, author and teacher who had a thriving business running face-to-face cookery workshops. As a result of COVID-19, Louisa had to close her...
RoomLab Case Study
Helping an ambitious founder to create a strategy for growth and achieve her funding targets. RoomLab Case Study Suzann Bozorgi is the founder of RoomLab – a business that offers a personalised online interior design service. Suzann hired me to help her with a digital marketing strategy and...
Grad Careers Coach
How one entrepreneur went from ideas-overwhelm and no growth strategy to tripling her monthly revenue target. Background When Anika contacted me, she was lacking a clear business growth strategy for her company, Grad Careers Coach, which helps ambitious international students secure...
Wellcome Collection
Working with a venue-hire business to create a strategic marketing plan to increase bookings, reconnect with lapsed customers and achieve growth. Background Wellcome Collection is a London-based museum and library, with a focus on health and the human experience. There are various rooms...
#61 In a conversation with Jessica Healy
On today's Live I'm talking with agency owner Jessie Healy all about niching and why it's been a key part of her agency growth. It's definitely a topic that comes up time and time again - to niche or not to niche. It's been a tricky one for me too as I have experience across so many different...
#60 In a conversation with Dan Murray-Serter
In this episode, I'm talking with Dan Murray-Serter a serial entrepreneur & podcast host. He's the Co-Founder of Braincare company Heights (which recently completed a record-breaking crowdfund) and host of the UK's number 1 business podcast Secret Leaders. We talked about Braincare and the...
#59 Networking for Business Growth
Do you believe in the power of networking? A Harvard Business Review article I've just read talks about how having a support network as a leader is critical to success. LinkedIn, traditional networking, online networking and masterminds are all kinds of networking. The know, like and trust factor...